Partner Case Study Series | Cloud of Things & Marketplace Rewards

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JillArmourMicrosoft

Cloud of Things, a Microsoft partner empowering clients to maximize their ROI with IoT solutions​


A Microsoft partner since 2018, Cloud of Things creates innovative ecosystems of IoT connected products that are manageable at scale. Based in Israel and the United States, the company works globally with product and utility companies to make their products and services smarter and more profitable by using its DeviceTone Suite on Microsoft Azure Marketplace. Leveraging adaptive, low-footprint firmware and electronics on the edge with a robust device management and configuration system in the cloud, Cloud of Things enables cost-effective edge hardware and ensures better ROI in mass-produced IoT products and implementations.



Marketplace Rewards benefits raise awareness and deliver results​


Cloud of Things used Marketplace Rewards benefits to further promote its IoT solutions in the Azure Marketplace. The company wanted to create greater awareness of DeviceTone, both internally by educating and motivating Microsoft sales professionals to sell its IoT solutions and externally by rolling out Azure cloud-delivered IoT solutions to Cloud of Things’ channel partners and direct customers.



"Working with the Microsoft Marketplace Rewards team, we've been able to reach more prospects, meet more partners, develop new offerings in the Connected Field Service space, and drive more awareness of the benefits of our solutions running on the Azure cloud. Those benefits include a faster time to market, performance and resilience based on the Azure infrastructure, full-stack cybersecurity, and an ability to start small but scale big. Since engaging, we’ve seen a 5X increase in customer leads,” said David Chouraqui, Vice President, Business Development, Cloud of Things.






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