Microsoft recognized as a Leader in UEM Software 2024 IDC MarketScape reports

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Microsoft has recently been named a Leader in IDC MarketScape: Worldwide Unified Endpoint Management Software 2024 Vendor Assessment (doc #US51234224, April 2024). Microsoft was also recognized as a Leader in related UEM Software reports for small and medium-sized businesses, for frontline worker/IoT devices, and for Client Endpoint Management Software for Windows Devices.[1]

This recognition builds upon Microsoft’s recognition as a Leader in UEM by Gartner and Forrester. The IDC MarketScape for UEM Software notes Microsoft’s strengths in the report. We are delving into those strengths and why we believe we were recognized in the report.

AI and automation


The IDC MarketScape for UEM Software notes, “By integrating advanced analytics, AI, and automation into Intune, Microsoft is not just simplifying IT operations but fundamentally transforming how devices are managed in the UEM market.”

Intune has been extending its core UEM functionality with the launch of the Microsoft Intune Suite in March 2023, and subsequent update in February 2024. These launches delivered AI-driven capabilities with Intune Advanced Analytics such as anomaly detection and device query.

As AI and automation have progressed further, we are adding the generative AI capabilities of Microsoft Copilot for Security into endpoint management. One milestone on this journey was the public preview of Copilot in Intune in April. The IDC MarketScape for UEM Software notes, “device error remediation, end-user experience monitoring, and threat detection and evaluation are primary AI/automation use cases for Intune and Microsoft overall.”

Zero Trust is underlined by the launch of capabilities for the highly security minded


The IDC MarketScape for UEM Software notes, “Intune supports conditional access, advanced threat protection, and strong compliance policies in providing robust security measures to protect corporate data across all managed devices.”

Today, we are pleased to announce that we are extending this security further by offering three of the Intune Suite solutions to our most security-conscious customers (like the Department of Defense and Government Community Cloud High customers). Intune Advanced Analytics, Intune Endpoint Privilege Management, Microsoft Intune Tunnel for Mobile Application Management and other mobile device management functionality will be extended to GCC High and the DoD starting August 1, 2024. This means better device status visibility, the ability for organizations to elevate only approved apps, and the ability for mobile workers to securely access organizational data on their personal device.

These new capabilities build on top of Intune’s existing security features and contribute to your ability to attain a Zero trust model. For example, Intune offers enrollment and hardware-backed attestation to prevent supply-chain attacks. In the coming weeks, Intune will roll out the ability to revoke or delete a cloud Certificate Authority with Microsoft Intune Cloud PKI. Last, building on our Remote Help for Windows and Android, customers of the government community cloud (GCC) will be able to use Remote Help for Mac to better support and resolve technical issues from anywhere, on virtually any device.

Whether you work in the public or private sector, the sheer volume of devices means device management is foundational to your Zero Trust security architecture.

Cross-platform across Windows and frontline worker devices


While Intune is historically known for its leadership in managing Windows devices, it has expanded its coverage and solution set to be a true cross-platform management solution for Mac, iOS, Android and Linux devices. Together, these capabilities provide centralized management for any enterprise and BYOD device, irrespective of operating system.

The IDC MarketScape report named Microsoft a Leader not just in Client Endpoint Management Software for Windows Devices, but also for Frontline Worker Devices and IoT Devices. Intune recently introduced greater management capability for shared devices, as well as a managed home screen for frontline worker devices. Cross-platform Intune investments such as Mac endpoint management and platform single sign-on are just a few recent examples that support Apple devices. Microsoft was named a Major Player for UEM Software for Apple Devices. [2]

Intune is also suitable for organizations of all sizes. The IDC MarketScape names Microsoft as a Leader for UEM for Small and Medium Businesses. Intune integration with Microsoft 365 streamlines endpoint management capabilities, making it easier for smaller IT teams.

No matter how large or small your organization or how heterogeneous your device fleet, Intune can deliver a cloud native, cross-platform solution for your organization’s needs.

Cloud-native Microsoft integration


One of Intune’s strengths is being an integral part of Microsoft’s broader, cloud-based security and productivity platform. Microsoft’s platform philosophy helps reduce points of weakness compared to multiple third-party solutions, as well as offering better TCO through competitive overall pricing and streamlined management overhead. The IDC MarketScape for UEM Software notes, “Intune's integration with other Microsoft products enhances security and productivity and can offer a comprehensive and cohesive management and security solution.

One example of this is Kantar, the global marketing agency, who adopted Intune, Windows 11 Enterprise, and Microsoft Entra ID to prepare for the next wave of AI. The strength of the integrated, cloud native approach that Kantar implemented is underlined by the launch this week of the Microsoft Entra Suite unifies identity and network access security (foundational for Zero Trust), and provides the ability to verify users, prevent overprivileged permissions, improve detections, and enforce granular access controls for all users and resources.

Combining Intune’s device management with Microsoft Entra Suite provides a seamless Zero Trust solution with industry leading identity, network access and device security.

IDC MarketScape: Worldwide Unified Endpoint Management Software 2024 Vendor Assessment

large?v=v2&px=999.pngIDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. The Capabilities score measures vendor product, go-to-market and business execution in the short-term. The Strategy score measures alignment of vendor strategies with customer requirements in a 3-5-year timeframe. Vendor market share is represented by the size of the icons.

We invite you to read the IDC MarketScape excerpt here, or contact us to discuss how Intune’s latest security enhancements for GCC High customers combined with the new Microsoft Entra Suite can help your organization deliver a Zero Trust model.

Learn more



[1 and 2] IDC MarketScape: Worldwide Unified Endpoint Management Software for Small and Medium-Sized Businesses 2024 Vendor Assessment (doc #US51779424, April 2024); IDC MarketScape: Worldwide Unified Endpoint Management Software for Frontline/IoT Devices 2024 Vendor Assessment (doc #US51779324, April 2024); and IDC MarketScape: Worldwide Client Endpoint Management Software for Windows Devices 2024 Vendor Assessment (doc #US51234324, April 2024). Microsoft was named a Major Player in the IDC MarketScape: Worldwide Unified Endpoint Management Software for Apple Devices 2024 Vendor Assessment (doc #US51779224, April 2024).



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