Apple to reportedly acquire Beats for $3.2 billion

  • Thread starter Thread starter Andrew Martonik
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Andrew Martonik

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According to a report from the Financial Times, Apple is planning to announce an acquisition of well-known music company Beats for $3.2 billion as early as next week. Beats, well known for their high-priced but mid-range headphones, other audio accessories and now a streaming music service, is no stranger to tie-ups with other technology makers, including HTC. FT reports that the Beats staff will report directly to Apple CEO Tim Cook following the acquisition.


Talks between the two companies are still ongoing, and details have yet to be finalized on the potential purchase. As is always the case with these sorts of deals, they could fall apart if everything isn't settled with both sides coming away happy. If completed, this would be Apple's largest ever company acquisition, and the synergies offered to Apple by acquiring a music company are obvious.

Source: Financial Times; Via: 9to5Mac

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