R
Rene Ritchie
Apple could be getting ready to open two additional retail stores in NYC, home to the already iconic locations at 5th Avenue, Grand Central Station, SoHo, the Upper West Side, and West 14th Street. The new Apple Retail Stores would in Manhattan's Upper East Side and at below the new World Trade Center's Transportation Hub. The Upper East Side location will be at 940 Madison Avenue, according to InfoAppleStore:
Various sources confirm that construction planning is underway for 940 Madison Avenue, a limestone and marble building now occupied by luxury retailer VBH. The building dates to 1921 and still bears the chiseled name of its original occupant, the United States Mortgage and Trust Company. It was designed by architect Henry O. Chapman and cost about $600,000.
The Real Deal has this to say about the Transportation Hub space:
Computer and iPhone giant Apple — which is expected to take space in the project — was frustrated by the giant "ribs," or columns, that Calatrava included throughout the underground portion of the site. The arching structures are spaced roughly 11 feet apart along the front portion of each store, which has put off some retailers who want to use that space for signage, branding or product display, sources said. Apple even sought a design variance, but was turned down, said one retail source, who asked not to be identified.
With 5 Apple Retail stores in New York City already, is there room enough for 2 more? Hey, they don't call it the Big Apple for nothing, right? (Hey, you knew that was coming!) These will also be the first new Apple Stores in New York following new head of Apple Online and Retail Store, Angela Ahrendts taking over.
Anyone in the area eager for even more Apple Stores near them?
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